Local marketing packages
Supply your franchisees with a set of proven options tailored by price to meet local market needs.
We offer a full menu of services and then create custom, local packages to meet the specific needs of your brand’s franchisees.
Our local marketing approach is:
Supply your franchisees with a set of proven options tailored by price to meet local market needs.
Develop campaigns to simultaneously meet national and local goals.
Utilize the platforms that benefit your current and potential customers.
Ensure your brand is protected in all marketing efforts.
Customize campaigns to reach the right audience specific to an area.
Nurture potential clients and move them down the sales funnel.
Leverage your co-op’s dollars for maximum reach.
Not all of your franchisees have the same needs. We take into account varying budgets and goals to create tiered packages to simplify options for your franchisees. And because corporate approves the packages in advance, you’ll know that the campaigns your franchisees are investing in will support their local market while connecting with larger national growth initiatives.
An integrated marketing strategy puts brand control in your hands. When you make Curious Jane your top preferred vendor, we ensure that franchisee marketing efforts are consistent with national brand standards. Our team works with entrepreneurs and owners across the nation to develop localized, integrated campaigns based on specific market needs so that you have the confidence your local marketing is on-brand, effective and strategic.
Understand how your national and local advertising are working together and track progress across your franchise system. Up-to-date visibility into all national and local marketing campaigns will help you keep an open dialogue with franchisees, monitor KPIs and share strategies that are working in one market with other markets.
